Documenting a life worth living on a 10-acre homestead in Florida— with a baby on her hip, a Diet Dr. Pepper in hand, and a genuinely alarming number of thrift store finds.

On any given day she's elbow-deep in a sewing project, hunting for treasure at an estate sale, or capturing it all on film. Her content lives at the intersection of making, thrifting, and the kind of slow, intentional living that doesn't require a Pinterest board to pull off.

Her content reaches people. Really reaches them. 38.2M+ views across platforms, a 19% Instagram engagement rate (industry average: 1-3%), and a 34% email open rate— nearly double the industry standard. Her audience doesn't scroll past. They save, share, and show up.

And when the right product lands in her hands? It travels. A Midwest drink and a kitchen gadget both broke through to mass audiences— not because of the algorithm, but because her audience trusts her taste.

Meet Jordi

Modern Homemaker • Master Gardener • Master Food Preserver • Creating, thrifting, preserving— grandma with a certification